How great is a day to celebrate LOVE? So many people look at Valentine’s Day with a tainted eye calling it the “Hallmark Holiday” or saying it isn’t a real holiday. I believe it is an awesome holiday.
So many holidays are draped in serious tones and history that we really don’t always celebrate them as holidays but rather we view them as spiritual, emotional, or personal days of participation. Well “V”day is different. Love, passion, and romance are the keys to this holiday and it doesn’t matter who you are, what you do, how much you earn, or how old you are everyone can partake in this holiday.
Now how does this relate to sales in any way? That’s easy, as reps we sometimes tend to limit our own participation in some events because we don’t feel they are “REAL” or they don’t meet the standards that we think they should to “deserve” our attention. The truth is, like “V”day, every chance we get to interact with customers and clients outside of our sales calls is a good event.
Don’t be a snob! Why limit your interactions because of your own personal prejudices, if a customer thinks it is important then it should be important to you too.
If Valentine’s Day is a made up holiday, I wish we would make up a lot more like it. If your customers have a lot of made up meetings and events, you should hope they make up a lot more.
This is a short post today. It is Valentine’s Day for me to, and my fantastic Bride of 35 years and both wonderful daughters are waiting for me to finish posting so we can go to dinner.
I hope that all of my readers and followers have a wonderful Valentine’s Day and that the love of your life (If your single it may be plural, Loves of you're life) enjoy this wonderful day along with you.
Lorin
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