Monday, April 25, 2011

WHATEVER WILL BE, WILL BE

Have you ever heard the old song “Que Sera Sera”? It was sung by Doris Day in the 1956 movie The Man Who Knew Too Much. It is a cute song and Doris Day sang it beautifully. Que Sera Sera, Whatever Will Be, Will Be. PHOOY! BOLOGNA (the Oscar Meyer Spelling)! BOLONY (The rest of the world spelling)! BULL (My personal favorite)
In the old song about a little girl asking her parents what she will turn out to be I guess this was as good an answer as you could give. In sales it is really way off track. No sales rep I know of would ever accept Whatever Will Be, Will Be when you are talking about their future and their success.
The idea that a rep has no control and no input as to how things turn out is so foreign that any rep would laugh out loud at the thought. Reps work hard to develop skills that help them shape their futures. They practice and role play, script and video themselves, they read and go to seminars all to become better at their craft so they WILL have some control of their success.
I have written this in previous posts, I don’t ever attribute a reps success to LUCK! A rep makes their own luck by doing all the things that allow themselves to be in a position to capitalize on opportunity when it comes. Being ready to win is a big part of the winning process. The great hockey star Wayne Gretzky once was quoted as saying one of the reasons he makes so many goals is because he is not where the puck is, he is where the puck will be, being ready to take the shot when the opportunity arises.
Sales reps are the same way, they put themselves in position to close the sale when the opportunity arises. If you think this is luck, THINK AGAIN! OK, every once in awhile a rep isn’t really prepared or they are not at the top of their game they still make a sale. Some people call this luck, I don’t. They put themselves in the position to be there. Even if they made every mistake possible, they didn’t end up in front of the right customer by accident.
Whatever Will Be, Will Be, nope, how about “IF IT IS TO BE IT IS UP TO ME!” Whatever Will Be, Will Be, nope, how about LUCK standing for Laboring Under Correct Knowledge. Whatever Will Be, Will Be, nope, how about I control my destiny!
Lorin

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